Using a selection of display and video campaigns, Ster investigated the difference in effectiveness between campaigns that ran with and without advertising cookies. In the whitepaper, we explore campaign results from brands such as American Express, Eliza Was Here, Etos, Renault, Krant.nl, and Exterioo Tuinmeubelen. We also present an alternative approach to ad targeting that does not rely on personal data.
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Fill out the registration form to download our whitepaper, A Future Without Advertising Cookies, free of charge. We will send it to you by email.
